It’s undeniable that the rise of the Internet had a profound impact on cartooning as a profession, giving cartoonists both new tools and a new publishing and/or distribution medium. Online culture also spawned the emergence of viral memes in the late 1990s. Michelle Ann Abate, an English professor at The Ohio State University, argues in a paper published in INKS: The Journal of the Comics Studies Society, that memes—specifically, image macros—represent a new type of digital comic, right down to the cognitive and creative ways in which they operate.
“One of my areas of specialty has been graphic novels and comics,” Abate told Ars. “I’ve published multiple books on various aspects of comics history and various titles: everything from Charles Schulz’s Peanuts to The Far Side, to Little Lulu to Ziggy to The Family Circus. So I’ve been working on comics as part of the genres and texts and time periods that I look at for many years now.”
Her most recent book is 2024’s Singular Sensations: A Cultural History of One-Panel Comics in the United States, which Abate was researching when the COVID-19 pandemic hit in 2020. “I was reading a lot of single panel comics and sharing them with friends during the pandemic, and memes were something we were always sharing, too,” Abate said. “It occurred to me one day that there isn’t a whole lot of difference between the single panel comics I’m sharing and the memes. In terms of how they function, how they operate, the connection of the verbal and the visual, there’s more continuity than there is difference.”
