After the Los Angeles Police Department allowed its contract with Flock to expire, the surveillance company’s CEO, Garrett Langley, told local news that people don’t understand how its technology works, and that its automated license plate readers (ALPR) only take a “static picture” of a car. “The technology is really simple,” he told ABC7. “A car drives by, we take a picture. It’s a static picture of a car, and then we read the license plate. That’s what the technology is—it’s actually not that complicated, it’s pretty simple.”
But for the last year, Flock has been marketing a new upgrade that allows “all” of its ALPRs to record live video. Langley is either dramatically underselling what Flock’s technology can do while saying that people don’t understand it, or Flock has quietly rolled back a major product feature without telling anyone. Flock did not immediately respond to a request for comment.
Flock has not been quiet about this live video upgrade; its salespeople have pitched the upgrade to cities, and the company has mentioned it in numerous blog posts (though it recently deleted one of them), and Langley even spoke about the capabilities with Forbes last year, suggesting cops could pull video in real time from its ALPR cameras: “We will just open up the five nearest cameras in real time and say, here’s what’s happening right now,” Langley said.
In June of last year, a Flock blog post called “Why video is the missing link in your LPR program,” the company wrote “All existing Flock LPRs will soon stream live video and capture clips with a free, optional software update. No new hardware, no permits, no extra cost. Same lens, same angle and field-of-view as the LPR. See basic video clips for every plate read. Zero lift for your team. Free and optional to opt in.”
The blog post describes several potential use cases, and different setups that police officers could use, which include adding a separate video camera to the poles that Flock cameras are installed on but also, crucially, includes the fact that all Flock ALPR cameras are capable of taking video: “Fixed live video is coming to all LPR cameras, free by end of 2025.”
And, in a now-deleted product launch blog, Flock wrote “LPR Cameras Can Become Video Cameras,” and added it was a “move that will transform the largest network of LPR cameras in the nation.”
“Flock customers don’t have to do a thing or pay a thing,” said Flock’s Chief Strategy Officer Bailey Quintrell in the blog post. “This will be a no-cost software update we push over the cloud.”
Text messages obtained using a public records request by Jason Hunyar, an activist in Dunwoody, Georgia, show that cops in Dunwoody turned on this feature. The text messages are between John Watson, a Flock employee, and a Dunwoody police officer from January of this year.
“Are y’all able to live stream LPR video yet?,” Watson asks.
“Yes,” the officer says.
“When did they turn that on and how has it been. And who turned it on?” Watson responds.
“It’s been about a month and it’s pretty cool feature,” the officer says. “Small angles but cool for incidents if needed. I’ve been working with Vijay [Dhamija, Flock’s Director of Product] on it.”
“Gotcha. Any stability issues?,” Watson asks.
“Not that I have noticed,” the officer responds.
