These days, the hype is all about AI and robots, but almost a decade ago, the tech du jour was self-driving. You couldn’t swing a lanyard at CES for the latter half of the last decade without hitting a robotaxi; post-COVID, the number of startups has shrunk, but the technology has definitely matured. Go to the right cities—San Francisco and Austin, Texas, spring to mind—and you might see dozens of sensor-festooned vehicles among the downtown traffic.
The pod-like robotaxis belonging to Zoox stand out. Other robotaxi developers are retrofitting existing vehicles like Hyundai Ioniq 5s with sensors and the computing power necessary for self-driving. Zoox, which was bought by Amazon in 2020, did that with its test fleet, but as it starts to offer ride-hailing services—currently in Las Vegas and San Francisco—it’s doing so with a purpose-built design that looks like it just drove off the set of a big-budget sci-fi production.
“A robotaxi is not a car; it’s not a human-driven vehicle, and the requirements are wildly different, although it has to live in that world,” explained Chris Stoffel, director of robot industrial design and studio engineering at Zoox.


