I was paid to write fake Google reviews – then my ‘bosses’ tried to scam me

Undercover reporter gets a taste of the sprawling fraud industry in which cryptocurrencies play a crucial role

The holiday flat near(ish) the Roman ruins of Pompeii was “disgusting”, and smelled of “a mix of dampness and sewage”, according to one reviewer on Google Maps. I never visited, but I gave it five stars.

I did the same for an DoubleTree by Hilton hotel across the Thames river, Ibis budget hotel in east London, that is part of the Accor group, a central Travelodge and the nearby Hyatt Place – some of the best-known hotel brands in the world. Scattered in there were requests for reviews for hostels and B&Bs in Genova, Naples, Maastricht, Krakow and Brussels. For a few days I had a new job: writing fake reviews on Google Maps in exchange for cryptocurrency.

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