Swiggy Launches AI App Pyng to Rival Urban Company

Swiggy

Swiggy has announced the launch of Pyng, an AI app aimed at connecting users with verified professionals across a wide range of services, including health and wellness, finance, astrology, travel, events, and education. The move marks the food delivery and quick commerce platform’s foray into the professional services space.

In a statement issued on Tuesday, Swiggy described Pyng as an online marketplace designed to address “increasing yet unmet demands of urban consumers who are often overwhelmed by endless online searches for reliable, skilled professionals”.

The app features a smart AI assistant to understand user queries and recommend relevant experts, while also offering a money-back guarantee if users do not find value in the service. “Powered by AI, Pyng simplifies users’ lives by enabling the quick and seamless discovery of verified professionals, all within a secure, spam-free environment,” the company said.

Pyng currently hosts over 1,000 professionals across over 100 specialisations and has been actively onboarding service providers since the rollout of its seller app earlier this year.

“As our lives become increasingly fast-paced, the demand for professional assistance—from tax planners and counsellors to yoga trainers—is growing across both personal and professional spheres,” said Nandan Reddy, co-founder and head of innovation at Swiggy. 

“With Pyng, we’re offering a reliable, spam-free platform where users can connect with trusted experts. By curating demand for these specialised offerings, Pyng not only empowers individual providers but also brings structure to consumers’ latent needs, connecting them with reliable experts who deliver real value.”

In January, the Bengaluru-based firm rolled out Pyng Professional, the seller-side version of the app. Initially, service providers could express interest by submitting a form with their personal and professional details. The app quickly gained traction and has 1,000 professionals on it.

Swiggy has been venturing into AI for the past few years. Last year, it launched a free AI-fuelled photoshoot feature that helps restaurants click realistic images of food items resembling a professional photoshoot. The app also allows users to change the background and enhance the quality of the images making them appear aesthetically appealing. 

Similarly, Swiggy’s ‘WhatTo Eat’ feature, which is also powered by AI, allows users to explore options based on their mood and cravings.

The post Swiggy Launches AI App Pyng to Rival Urban Company appeared first on Analytics India Magazine.

Scroll to Top